About Us

We provide the following services to high school and transfer students seeking to earn an undergraduate degree at Fresno State.

  • We provide information about Fresno State's academic programs, student services and student life in order to help future students make an educated decision on attending our campus.
  • We give a preview of our campus and facilities by offering group and individual/family campus tours.
  • We provide one-on-one pre-admission advising sessions and help prospective students in their exploration of different pathways to Fresno State.
  • We assist prospective students with academic major/program counseling so they are well informed and prepared as they enter the university.
  • We are the liaison between prospective students and academic programs.
  • We provide unofficial transcript evaluation at various stages of a prospective student's academic career to evaluate their progress for entry to the university.
  • We help future students navigate the admission process and assist them with the completion of steps required to attend the university from the time they apply to the moment they enroll.
  • We inform students by addressing the various questions they may have regarding financial aid, scholarship, required tests, eligibility and program requirements.
To support the university’s goals for undergraduate student enrollment by recruiting eligible and diverse students from our region and beyond through partnerships, innovative programs, high quality services and recruitment technologies.
View the Division of Student Affairs and Enrollment Management's mission vision and core values.
Undergraduate Student Recruitment aims to be the leading experts in all aspects of undergraduate student recruitment.
  • Promote the Fresno State opportunity to communities within our region and beyond through visitations and other non-traditional recruitment strategies.
  • Strengthen relationship with feeder schools through the ambassador program, frequent staff visitations, data sharing and counselor conferences.
  • Attract and recruit diverse students as designated by the university’s initiatives.
  • Strengthen relationship with academic colleges/schools using the school recruitment model.
  • Implement new technologies to reach students beyond traditional methods.
  • Provide quality and effective yield programs and activities such as Preview Day and other types of receptions to move students from applicants to enrollees.

View the Division of Student Affairs and Enrollment Management's strategic plan and goals.

Our ambassador program and professional staff provide the following services:

  • Provide updates to counselors
  • Fresno State information workshops
  • Review transcripts for pre-admission qualification
  • Admission workshops
  • Application workshops
  • Assist with scholarship application
  • Assist with EOP and financial aid workshops
  • Assist students with the completion of their application
  • Assist students with next steps: EPT/ELM registration, accept admission, register/pay for Dog Days (new student orientation), register for Early Start Program
  • Attend high school college fairs

Ambassadors are assigned to the following high schools:

  • Avenal
  • Buchanan
  • Bullard
  • Caruthers
  • Central East
  • Central West
  • Clovis
  • Clovis East
  • Clovis North
  • Clovis Online School
  • Clovis West
  • Coalinga
  • Corcoran
  • Dinuba
  • Erma Duncan
  • Edison
  • El Diamante
  • Farmersville
  • Firebaugh
  • Fowler
  • Fresno
  • Fresno Christian
  • Golden West
  • Hallmark
  • Hanford
  • Hanford West
  • Hoover High
  • Kerman
  • Kingsburg
  • Lemoore
  • Liberty
  • Madera
  • Madera South
  • McLane High
  • Mendota
  • Mission Oaks
  • Mt. Whitney
  • Orange Cove
  • Orosi
  • Parlier
  • Redwood
  • Reedley
  • Riverdale
  • Roosevelt
  • Sanger
  • Selma
  • Sierra
  • Sierra Pacific
  • Sunnyside
  • Tranqulity
  • Tulare Union
  • Tulare Western
  • Washington Union
  • Woodlake
  • Yosemite

Our professional recruitment counselors service the following community colleges and their students:

  • Fresno City College
  • Clovis Community College
  • Reedley College
  • Madera Center
  • Merced College
  • Modesto Junior College
  • College of the Sequoias
  • West Hills Lemoore
  • West Hills Coalinga
  • Porterville College
  • Allan Hancock College
  • Hartnell College


Staff Name Contact Assignment
Phong Yang pyang@csufresno.edu  Director 

Christine Rotzinger crotzinger@csufresno.edu Office Manager
Rick Chacon rickc@csufresno.edu  Recruitment Counselor
Lyles College of Engineering

Community Colleges:
  • Merced area & Merced College
  • Modesto area & Modesto
Louise Pacheco louisep@csufresno.edu Recruitment Counselor
College of Health & Human Services
College of Science & Mathematics

Community Colleges:
  • Fresno City College
  • College of the Sequoias
  • Porterville College
Jesse Farias jfarias@csufresno.edu Recruitment Counselor
Kremen School of Education & Human Development
College of Social Sciences

Community Colleges:
  • West Hills Lemoore
  • West Hills Coalinga
  • Allan Hancock College
  • Hartnell College
Lian Vang lvang@csufresno.edu Recruitment Counselor
Craig School of Business
College of Arts & Humanities

Community Colleges:
  • Reedley College
  • Madera Center
Michelle Perez  miperez@csufresno.edu Recruitment Counselor
Jordan College of Agricultural Sciences & Technology
Lynn Jaschke ljaschke@csufresno.edu Recruitment Counselor

Community College:
  • Clovis Community College
Jennifer PageSmith jpagesmith@csufresno.edu Recruitment Counselor
High School Ambassador Program
Shur Lee shurl@csufresno.edu Recruitment Counselor
High School Ambassador Program
FUSD Partnership


View the Division of Student Affairs and Enrollment Management Organizational Chart.

View the Division of Student Affairs and Enrollment Management 2015-2016 Annual Report.

View the Division of Student Affairs and Enrollment Management Faculty & Staff Professional Competencies.