Sport Administration Classes
Graduate students in our program take a variety of classes specifically designed to help them be successful in the sport industry. View the Sport Administration Curriculum or read about each course below:
- Sport Career Development:Sport Career Development is the most anticipated course in the entire program. Here students learn how to
break into the sport industry. First, all students undergo a career analysis to determine
their current market value. Next, students learn how to build a their very own personal
brand to differentiate themselves from others in the sport industry; develop essential
networking skills and meet a minimum of 50 new sport network contacts in their chosen
sport profession. Finally, students create a guerrilla marketing resume to stand out
from the competition and develop a strategic sport career plan, i.e., a blueprint,
on how to achieve their career goals.
- Sport Leadership: In sport you can be just another a worker, a manager, or a sport leader. Sport Leadership is designed to teach students the difference between these types of positions and
how to develop the essential skills to lead, manage, & supervise others in the sport
- Sport Revenue: The ability to generate revenue is one of the most sought after skills by sport employers.
In Sport Revenue students learn about the various revenue streams of sport organizations, such as
media (TV, radio, & internet), ticket sales, sponsorships, and fundraising. By knowing
how revenue drives decisions made by sport organizations, students not only will have
a better understanding of how and why sport teams operate as they do, but they will
be better prepared to become a future sport administrator.
- Professional Ethics: In Professional Ethics students tackle some of the most talked about topics in sport and the most pressing
issues they will face as managers and leaders. Students learn how to make effective
decisions and are then presented with real-life sport industry issues and hypothetical
situations to hone their decision-making skills.
- Sport Law:Sport Law prepares sport managers and leaders for the primary legal issues that they will face
during their sport careers. Student then learn how to develop a risk management plan
to minimize those risks. Sample topics include: sport contracts, negligence, intellectual
property (copyright and trademark law), etc.
- Research Methods: Knowing where to find reliable sport information and how to research, test, and report
it is critical in the sport workplace. In Research Methods, students learn how to evaluate outside research as well as how to create their own
- Statistics: Statistics is an essential course for all graduate programs and plays a key role
in many sport careers. For example, sabermetrics, made famous in the movie "Money
Ball" is quickly becoming the norm in scouting and analyzing players. In this course
students learn how to use and analyze statistics in their careers.
- Sport Internship: There is no substitute for experience in sport. Our students are allowed to take
2 internships and are encouraged to volunteer for as many other sport experiences
as possible in order to build a resume packed full of sport industry experience. Students
may choose any approved sport internship site (professional or amateur). Students
are supervised by both Fresno State faculty and the onsite sport organization supervisor.
- Electives: In addition to these courses, students select 1 - 2 additional elective courses to gain more knowledge in their chosen career area. For example, with the assistance of the Sport Administration Program Coordinator, students may choose a second sport internship, and/or classes in Title IX Compliance, business, marketing, finance, etc. No matter what your career goal in sport, you can choose courses that are beneficial to you.