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official 1995-96 General Catalog for California State University, Fresno.
The mission of the Craig School of Business is to be a premier regional
school of business known for innovative, quality teaching. Our primary responsibility
is to develop graduates with the knowledge and skill necessary for success
in the regional, national, and global work environments. We are committed
to the continuing development of our students, faculty, staff, and programs,
thereby facilitating economic and intellectual growth in Central California.
We are committed to providing:
- undergraduate and graduate AACSB-accredited programs in business to qualified students; an educational experience that gives students (1) a strong business foundation leading to an integrated understanding of the functional areas of business and (2) an equally strong liberal education establishing the framework for interpersonal and communication skills, critical thinking, quantitative reasoning, lifelong learning, and ethical behavior;
- teaching excellence, with secondary and balanced emphases on service and intellectual contributions, which include basic research, applied research, and instructional development; diversity of faculty and programs to serve students of diverse heritage, backgrounds, and interests; and
- professional development, research, and services to meet the continuing educational needs of our regional business community.
In pursuing these commitments, we recognize that quality and its ongoing
improvement are inherent attributes in all aspects of our educational processes.
These educational processes include teaching, service to our students and
regional and professional communities, and intellectual and scholarly contributions.
The Sid Craig School of Business
Peters Building, Room 282
(559) 278-2482
Dean: Fred J. Evans
The Sid Craig School of Business includes the departments of Accountancy, Finance and Business
Law, Information Systems and Decision Sciences,
Management, Marketing and
Logistics, Aerospace Studies, and Military Science. The Undergraduate Advising Office,
the Graduate Business Program and the University Business Center are also
integral parts of the school.
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