Campus websites represent and reflect the university image in the same manner as a brochure, a pamphlet or a video. Websites should be created with the same quality and branding standards as university publications, presenting the university’s image in a unified and consistent manner.
When using the Fresno State URL in print materials, it is acceptable to use either www.FresnoState.edu (sentence case) or www.fresnostate.edu (all lower case). However, using sentence case is recommended since it makes the name easier to read, particularly when you have a longer URL such as www.FresnoState.edu/cge/programs/degree/index.html.
Fresno State Web Policy April 2013 (PDF, 110kb)