Publications Review Policy

The university's Publications Review Policy is designed to help ensure that campus publications reflect the level of quality and brand consistency that should be expected from a major, regional institution of higher education.

This policy applies to all department newsletters, magazines, brochures, booklets, maps, guides etc., that are intended for campus/public audiences.

Review and approval

The review policy requires that publications of the nature below first be submitted for approval to the director of publications. Funding from any source for printing publications will not be processed or approved by the Office of Procurement, Foundation Financial Services or Auxiliary Services until a publication or print project has been reviewed and approved by the Office of University Brand Strategy and Marketing. Further, University Printing Services will not proceed with on-campus print requests until projects covered by this policy are reviewed and approved by University Brand Strategy and Marketing. Under normal circumstances, University Brand Strategy and Marketing will review and either approve or suggest acceptable changes within 24 to 48 hours of submission.

Publications intended for off-campus distribution are expected to be written and edited with a precision that reflects well on the university. Publications must be reviewed by the staff in University Brand Strategy and Marketing for consistency and compliance with the University Brand and Graphics Standards. A brief review by trained staff often saves you and the university from costly or embarrassing mistakes. Letters, memoranda and other personally signed communications, as well as publications distributed solely within a particular school or department, need not be submitted for approval. In such cases, it is the responsibility of the individual writers or departments to ensure that the communications are accurate and conform to the standards in this manual.

Projects for on- and off-campus distribution requiring approval by this policy include:

  • Brochures
  • Magazines
  • Booklets
  • Posters
  • Fliers
  • Print advertisements
  • Department or program catalogs and course schedules
  • Department or college newsletters intended for off-campus distribution or a combination of on- and off-campus distribution
  • Any publication incorporating the use official university logos, branding, wordmarks or trademarked images that will include on- and off-campus distribution, including commemorative plaques, invitations, honorary certificates.

Projects NOT requiring approval by University Brand Strategy and Marketing include:

  • Department or division fliers, information sheets etc.
  • Letters for official university communication

Any questions regarding whether a proposed publication is covered by this policy may be made to the Executive Director of Web Communications and Publications in University Brand Strategy and Marketing at 278.5029.

There is no charge for publications review by University Brand Strategy and Marketing.

Must student publications be reviewed?

Although student publications are not required to be reviewed, they still must follow policies regarding logo usage, university naming conventions and other published guidelines.